Digital Marketing Weekly Update – Snapchat, Google Algorithm, Instagram, & More

This week has been full of news in the digital marketing world. Here are the highlights:

  • Snapchat releases “Custom Stories”. You can Geofence a story to a custom location, send it to certain people, and more. Watch the video:

  • James Corden gets his own Snapchat Show, called “James Corden’s Next James Corden”, where he will chronicle finding his predecessor.
  • Mozcast is showing a high of 119 degrees today, indicating that the Google algorithm is highly in flux. We will expand on this as we learn more information.

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  • Facebook adds social chat features to its Live video features.

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  • Twitter enables chatbot promotion for the first time.
  • How does content marketing work? Read this.
  • Instagram launches story search for hashtags and locations.
  • More original Snapchat Shows are launching.
  • Great timely content from Lego on their Snapchat about fidget spinners.

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