CALLED TO SURF
CATCHING THE WAVE OF ONLINE SALES
Is there anything more intimidating than the most popular local clothing store asking you to get them more sales than they’ve ever had? Yes. Sharks and public speaking. But this task was right up there!
Increase ecommerce sales through Facebook and Instagram marketing and advertising.
Design and write product-focused ads to boost online sales weekly.
After earning 6-figure revenues on their website in 2015, we grew it 4x more in 2016.
Increase ecommerce sales through Facebook and Instagram marketing and advertising.
Design and write product-focused ads to boost online sales weekly.
After earning 6-figure revenues on their website in 2015, we grew it 4x more in 2016.
Called to Surf happens to be a local favorite, so our ads had to be well-designed and live up to the reputation. We knew the items Called to Surf was known for selling, but we had to keep up with their ever-expanding and updated inventory.
We had to launch ads weekly, and pull ads of items that could sell out in a matter of days. This inventory included swimsuits and summer dresses that had to sell all year long. We received all the assets and created ads with one goal in mind:
Generate online sales for boutique inventory updated weekly and increase sales of off-season clothing items.
- Brainstorm and strategize visually appealing designs that are cohesive with the Called to Surf brand.
- Active communication with client and photographer about new inventory.
- Create custom lookalike audiences using Called to Surf customer email list.
- Implement advertising management on Facebook and Instagram weekly. This includes refreshing ad images and corresponding copy.
Maybe you mean: 'home-slider' or 'home-slider-mobile' or 'drone-video-1' or 'drone-video-mobile-1' or 'home-new' or 'portfolio'
Maybe you mean: 'home-slider' or 'home-slider-mobile' or 'drone-video-1' or 'drone-video-mobile-1' or 'home-new' or 'portfolio'
THE RESULTS
Those numbers are real. Called to Surf hired us in the beginning of January 2016. They had a six figure year in online sales in 2015. They were happy. But they wanted more. And we delivered. Their sales grew over 400% in 2016, and we’re looking to do that again in 2017!