Ads
$20M+
Total Revenue
5.8X
Total ROAS
276%
YoY Growth
567%
Ad Spend Increase
The Challenge
What they were up against
BPN had strong brand loyalty but needed to scale online advertising to achieve consistent seven-figure monthly revenues while maintaining profitability.
Our Solution
What we built
Starting February 2020, Wallaroo launched Facebook/Instagram ads, expanded to Google in March, added Snapchat in Q3, and executed a strategic Black Friday campaign in Q4.
The Results
What happened
BPN generated over $20M in total 2020 revenue with a 5.8X ROAS. They hit multiple $1M months and their first two $2M months ever. Snapchat delivered an 8.6X average monthly return.
More Results
Related Case Studies
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