LLMO | GEO | AI Search

Is Your Brand showing up in ChatGPT and Claude?

More and more people are bypassing Google entirely. They’re asking AI tools like ChatGPT what to buy, where to go, and who to trust.

THE BEST BRANDS CHOOSE WALLAROO

Are we a good fit? — let’s build a partnership that lasts

We’re not just optimizing for search engines — we’re optimizing for the future of how people discover, learn, and choose. At the intersection of LLM Optimization (LLMO) and Generative Engine Optimization (GEO), we help your business earn visibility and trust across AI-powered platforms. Our team digs into your brand’s unique voice, structure, and content to align with how large language models interpret and surface information. The goal? To make your business not just findable, but favored — today and as the landscape continues to shift.

Clear reporting

Our reports combine SEO fundamentals with LLMO insights — like brand mentions in AI Overviews, structured data health, and entity clarity — so you get a clear picture of how you’re showing up in both search and generative results. And we’ll tailor it to focus on what actually matters for your business.

Frequent meetings

We’re always available for discussions, updates, or brainstorming, supporting your success at every turn. We will set a meeting frequency that meets your needs and schedule.

Honored due dates

We prioritize honoring due dates, ensuring timely delivery and reliability in every project we undertake. Your deadlines are our commitment.

Transparency in our work

We uphold transparency in all our endeavors, providing clear, honest communication and insights into our work processes. We want you to know what we are doing, why, and the impact it is having!

Search EVERYWHERE Optimization

As search algorithms and platforms evolve—especially with the rise of AI-driven discovery—our team stays ahead of the curve to ensure your strategy remains effective and future-ready. Let us design a tailored SEO approach that aligns with your business objectives, broadens your reach, and maximizes your impact.

Modern SEO To Rank EVERYwhere

Multi-Platform Optimization & Research

Improve rankings on Google, Bing, Meta, YouTube, TikTok, ChatGPT, and more!

Technical & On-Page SEO

Site audits, keyword strategy, content optimization, and performance enhancement.

Content & Authority Building

Strategic content creation, backlink acquisition, and engagement-driven SEO.

Data-Driven Insights

Continuous tracking, competitor analysis, and AI-powered analysis & optimizations for sustained growth.

OUR AI SEARCH PROCESS

Our AI Search Optimization methodology focuses on how your brand is understood, interpreted, and surfaced by large language models and generative engines. We help ensure your business is preferred across tools like ChatGPT, Gemini, Perplexity, Claude, and beyond.

01. MONITOR AI VISIBILITY & COVERAGE

We track where and how your brand appears across leading LLMs and generative engines, including mentions, citations, and content surfacing in AI Overviews, snapshots, and direct assistant responses. You’ll see how AI tools perceive your brand today — and where opportunities exist to expand your presence.

02. IDENTIFY STRATEGIC IMPROVEMENTS

We analyze your content, site structure, and schema to identify gaps in how your information is interpreted by AI systems. From structured data to entity alignment and prompt relevance, we provide detailed recommendations designed to improve your visibility within LLM-generated responses.

03. IMPLEMENT, STRENGTHEN & SCALE

We bring recommendations to life with technical updates, on-site enhancements, and content tailored for AI comprehension. We also build digital authority through high-trust citations, internal linking, and strategic off-site signals — creating a foundation for long-term LLM success.

Success stories that speak volumes

See how we’ve transformed businesses—delivering growth, real results, and lasting impact for our clients.

"We love working with Wallaroo for the professionalism and expertise they bring to the table. They always provide us with up-to-date numbers and analytics, which helps us to understand and consistently improve our website traffic. They’re personable and responsive to any questions or needs that we have."

“Wallaroo has been a pivotal part of the success of Bullstrap since its founding. Over the years we have done anywhere from 10X to 3X growth, and it’s really been on the back of what Wallaroo has helped us achieve through their marketing efforts.”

“We started a business with $400. I’m happy to say that this year we are an 8-figure company. A lot of that is due to the partnership with Wallaroo.”

“I love Wallaroo. They are large enough to be a fully capable and extremely talented agency but small enough to give each client the attention they deserve. They’ve been instrumental in the growth of our department at Disney.”

“It’s this holistic improvement business-wide. They’re dialing in on goals that matter to us and then building our ad account and marketing strategies towards those.”

"I truly enjoy working with the teams. All of them. Efficient and smart. Just wanted to share. Great to find and meet wonderful partners"

What's it like working with the WALLAROO team?

Working with Wallaroo means full transparency and consistent communication. You’ll always have a clear understanding of your SEO strategy and deliverables. Our detailed reporting highlights both your wins and areas for improvement—so you’re never in the dark about what’s working and what’s next.

Regularly scheduled calls

We’ll establish a cadence for scheduled calls, including a monthly reporting call.

Frequent email communication

Have a question? Our account managers are readily available during office hours to answer.

Detailed deliverables

Whether it’s an audit, keyword research, or a blog draft, you can expect an exceptional level of detail.

Frequent reporting

While we have some base metrics we like to monitor, we’re happy to create a custom SEO report.

Dedicated account management

Our expert SEO account managers care about helping your business reach new heights.

Visible results

We firmly believe that SEO can help your business, and showing the results is our favorite part of the job.

A FEW Of Our Search CASE STUDIES

Acorns

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Jantzen

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Kaja Beauty

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Called to surf

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Answers to your questions

What is LLM Optimization (LLMO) and how is it different from traditional SEO?

LLMO focuses on how your brand and content are interpreted by large language models like ChatGPT, Gemini, and Claude. While traditional SEO optimizes for rankings on search engines like Google, LLMO ensures your brand is well-represented in AI-generated answers, citations, and conversational results — where users are increasingly turning for information.

How do you measure performance in AI search results?

We monitor your brand’s presence across leading AI platforms, including AI Overviews, assistant responses, and tools like Perplexity or ChatGPT. Metrics include frequency of mentions, quality of citations, prompt relevance, structured data signals, and entity accuracy — giving you a clear picture of how well AI systems understand and recommend your brand.

Can you help my existing SEO/content team integrate LLMO best practices?

Absolutely. We often collaborate with in-house teams to layer LLMO into their current SEO and content workflows. This includes structured data enhancements, content rewrites for clarity and authority, entity-based optimization, and monitoring tools tailored for AI-driven discovery.

Ready to Scale Your Brand?

Let’s talk about how we can help you grow faster and smarter.

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